by Brad Friedman | Social Media
Facebook Deals was rolled out four months ago to compete with Groupon. Now, Facebook has decided to shut it down. “After testing Deals for four months, we’ve decided to end our Deals product in the coming weeks,” Facebook told Reuters in a statement. (more…)
by Brad Friedman | Social Media
Business owners we meet with are increasingly asking about Twitter. They want to know if Twitter is really a good place to be interacting with customers, providing customer service and marketing their products or services. Some of this stems from the publicity Frank Eliason, better known as “@comcastcares” received a few years ago. Some of this stems from a need to tap into a younger market during an economic downturn. (more…)
by Brad Friedman | Social Media
Google+ will now ban the use of pseudonyms and nicknames, requiring people to use their real name. This is in line with Google's Common Names Policy. The policy was supposed to fight spam and prevent the creation of fake profiles. (more…)
by Brad Friedman | Social Media
If approved by federal regulators, Google has just purchased Motorola Mobility for $12.5 billion. Much has been written about the growth of Google's Android operating system in the smartphone market. Now, Google's purchase moves it into the smartphone manufacturing business. (more…)
by Brad Friedman | Social Media

Image from http://totallymoney.com
A few months ago we wrote about how the Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA) are trying to adapt its regulations to the social media world. Today, we'd like to expand on that and discuss how you can probably participate in LinkedIn without incurring the wrath of compliance. To do this, you must follow a few easy, and likely familiar, rules. (more…)
by Brad Friedman | Social Media |

Image from ocps.net
According to Bill Tolany of Whole Foods Market, responses to customer comments make up 85% of all the Tweets the company sends out. 10% of the Tweets are content-based and 5% are promotional. Mr. Tolany, in remarks made at the Corporate Social Media Summit in New York in June, indicated customer interaction is the core of the company's social media efforts and a key to improving Whole Foods' bottom line. (more…)