Buying Fewer Online Ads? Focus On Your Content
Every few years or so, consumers tell us they’re fed up with digital advertising. It’s intrusive, it’s offensive, it’s spammy. Fair enough.
Heck, even I get fed up with advertisements, particularly when they try to act like they aren’t ads but still interrupt your search like a popup. I was frankly happy to read recently that Google is going to ding apps that interfere with the mobile experience. (more…)