by Brad Friedman | Social Media
Even though you are in the financial services industry, you might be surprised to find that LinkedIn offers a number of important benefits. If you are not actively participating in this important platform, you could be missing a large number of prospective contacts and the opportunity to open doors and make more connections. (more…)
by Brad Friedman | General Business Advice, Social Media
Blog: noun - a personal website or web page on which an individual records opinions, links to other sites, etc. on a regular basis. (more…)
by Brad Friedman | General Business Advice, Social Media
Do your 2014 marketing plans include Facebook advertising to promote your Facebook Business Page?
Are you familiar with Facebook’s algorithm called EdgeRank?
Do you know EdgeRank was implemented to limit who sees your posts? Meaning that even if you have 2500 loyal brand advocates who have Liked your page, only a tiny fraction of them may see what you post and you have no control over it. (more…)
by Brad Friedman | General Business Advice

Image Courtesy of ShutterStock
This is a guest post written by Camille McClane, who is honored to have this opportunity to share her knowledge of how businesses can improve their own customer and client experiences.
As a business owner, you know how important the customer is to you. After all, without customers and clients, you would most likely be out of business. With that being said, it is up to you to do everything possible to make your clients feel welcomed, respected and heard. (more…)
by Brad Friedman | General Business Advice, Social Media
I am a big Evernote fan, so when I saw this post from Jim Logan, I had to share it with you. Though it's not about the Evernote product itself, it does use Evernote as a model you can follow to promote your own business. (more…)