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Google Goes Mobile With Bold Move

If approved by federal regulators, Google has just purchased Motorola Mobility for $12.5 billion. Much has been written about the growth of Google's Android operating system in the smartphone market. Now, Google's purchase moves it into the smartphone manufacturing business. (more…)

Avoiding LinkedIn Compliance Issues

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A few months ago we wrote about how the Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA) are trying to adapt its regulations to the social media world. Today, we'd like to expand on that and discuss how you can probably participate in LinkedIn without incurring the wrath of compliance. To do this, you must follow a few easy, and likely familiar, rules. (more…)

Whole Foods Market’s Subtle Social Media Marketing Plan

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According to Bill Tolany of Whole Foods Market, responses to customer comments make up 85% of all the Tweets the company sends out. 10% of the Tweets are content-based and 5% are promotional. Mr. Tolany, in remarks made at the Corporate Social Media Summit in New York in June, indicated customer interaction is the core of the company's social media efforts and a key to improving Whole Foods' bottom line. (more…)

Google+ First Impressions

At the end of June, Google unveiled Google+ and entered into a head-to-head competition with Facebook. I have been on Google+ for less than a week and thought I share some of my first impressions. Just a quick reminder: Though I am a user of Google products (Google Apps, Android phone, etc.) In February of 2010, I wrote about how Google scares me. Frankly, that feeling of uneasiness is still around. That being said, here are some of my first impressions about Google+. (more…)

Plaintiffs, Beware Of Social Media

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In spite of the fact I often tell people I am a “Recovering Attorney,” I remain very interested in how the courts are ruling on social media issues. Call it intellectually stimulating. There was a case in Pennsylvania in May that caught my eye. In this case, Zimmerman v. Weiss Markets, Inc., Judge Charles H. Saylor of the Court of Common Pleas of Northumberland County, Pa. issued a ruling analyzing the world of social media. (more…)

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