by Brad Friedman | Social Media
If you've played the “follow game” on social media, you probably have a lot of followers but few social shares. People may easily follow you back, but they won't easily retweet your tweets, re-post your content on their social feeds, or like your posts. In order to receive social shares, you need to make your content shareable. There are many ways to get more social shares on social media. Here are five easy tips you can implement immediately: (more…)
by Brad Friedman | Social Media
Social media has a distinct prejudice toward short attention spans that demand snappy images and snippets of text. It's hard to tell what came first: did our short attention spans demand that social media apps only produce snippets of information — bite-sized pics, quick videos, text — or did all of these social media apps that revolve around data snippets create our short attention spans? (more…)
by Brad Friedman | Social Media
MANteresting.com
If you haven't heard of Pinterest you've been living under a rock. The hottest new social network is populated mainly by women (90%) who use the site to share recipes, wedding photos, fashion favs and home decor ideas. As a result, a few “Man-Boards” are popping up. Gentlemint and MANteresting are the manly alternative to Pinterest. (more…)
by Brad Friedman | General Business Advice, Social Media
Are you wondering how your business can use Pinterest, the latest social media craze? Pinterest reached 7.2 million visitors in the U.S. in December 2011, according to Compete. Pinterest is easy to use and lets you visually share your message with prospects. Need some convincing? Check this out. (more…)
by Brad Friedman | Social Media
Since there's over a foot of snow outside and the high today is supposed to be 20, after shoveling the driveway and sidewalk, I decided to spend the rest of the day inside today. As you would expect, I had to spend some time on Facebook. While poking around there I found a new feature called “Suggested Events,” which uses your Facebook check-in information to suggest events you may want to attend. (more…)