by Brad Friedman | General Business Advice, Social Media |
How you use LinkedIn depends on what you are trying to achieve and who you want to connect with. LinkedIn is the place to be if you want to grow your network of professional contacts. With more than 100 million members who have an average income of more than $100,000, LinkedIn is the social network to use to help you build your stable of professional contacts. If you want to network with serious decision makers then LinkedIn is the place to be. And, here are some tips to help you generate business opportunities. (more…)
by Brad Friedman | Social Media
At this week's “Advertising Week” in New York, Facebook is expected to announce an expandable type of ad along with an analytics tool designed to incent brands to post more compelling content. (more…)
by Brad Friedman | Social Media
Facebook's annual f8 conference for developers was last week and Mark Zuckerberg made some big announcements regarding Facebook's its latest upgrades. Marketers learned the way users discover brands and engage with them is evolving. And users learned their experience is moving from a list of what happened in the last several minutes to a timeline view of what Facebook believes are the most relevant experiences in a user's life. With this in mind, marketers need to give some thought to how they will work their brand into the user's timeline and increase engagement. (more…)
by Brad Friedman | Social Media
Business owners we meet with are increasingly asking about Twitter. They want to know if Twitter is really a good place to be interacting with customers, providing customer service and marketing their products or services. Some of this stems from the publicity Frank Eliason, better known as “@comcastcares” received a few years ago. Some of this stems from a need to tap into a younger market during an economic downturn. (more…)
by Brad Friedman | Social Media
Image from http://totallymoney.com
A few months ago we wrote about how the Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA) are trying to adapt its regulations to the social media world. Today, we'd like to expand on that and discuss how you can probably participate in LinkedIn without incurring the wrath of compliance. To do this, you must follow a few easy, and likely familiar, rules. (more…)
How you use LinkedIn depends on what you are trying to achieve and who you want to connect with. LinkedIn is the place to be if you want to grow your network of professional contacts. With more than 100 million members who have an average income of more than $100,000, LinkedIn is the social network to use to help you build your stable of professional contacts. If you want to network with serious decision makers then LinkedIn is the place to be. And, here are some tips to help you generate business opportunities. (more…)
