Social media is a crucial aspect of your marketing strategy. But sometimes it can be easy to be overwhelmed, as there are so many topics you can post and tweet about, and you often find that you lack the time to do it all. These tools can help you plan your social media marketing strategy. (more…)
No marketing can be reliably successful without a strategy framework behind it. To succeed in marketing and growing your business, you need to specify your target audience, set goals and timelines, determine the channels you should use to best reach your audience, and follow best inbound marketing best practices. (more…)
While new technology like drones, self-driving cars, and virtual reality keep dominating the headlines, we have yet to see a deeper analysis of Microsoft's approaching HoloLens. Once the latter hits the market, it has strong potential for technology taking a flying leap forward. All analysts who've tried HoloLens reiterate this excited feeling where you can wear a wireless headset and see lifelike holographic images within your reality. (more…)
Smartwatches and digital jewelry are popular new forms of technology. You might not often see someone with a smartwatch in public yet, but this technology is gaining a lot of interest. Just as mobile phones became commonplace, we think digital jewelry will follow their footsteps. What does this have to do with using your arm as a touchpad? (more…)
Social media marketing tools can make your life easier… or more complicated if you get bogged down with trying too many tools or thinking you need to use them all. After experimenting with a new social media marketing tool, ask yourself if it performs better than a similar tool you're already using. If one of your current tools can be replaced with a new one that's better, then go for it without anxiety. There's no need to hold onto a tool that no longer serves you. It's important to occasionally try new social media marketing apps because you may find one that saves you more time or money. Here are three new social media marketing tools that are worth trying: (more…)
