
3 Reasons Why Snapchat Is Good For Your Online Marketing Strategy
If you intend to humanize your brand and build affinity with your audience, your business should think seriously about starting an account on Snapchat. (more…)
If you intend to humanize your brand and build affinity with your audience, your business should think seriously about starting an account on Snapchat. (more…)
As the Fourth of July fast approaches, have you thought about what kind of original inbound and social media marketing tie-ins you could do with the holiday? While it's usually customary for companies to have sales connected to the Fourth, you probably don't want to adhere to the usual ideas. With such rich creative canvases available now in content marketing, it opens a door to connecting the Fourth of July to your business products in ways you couldn't do in years past. (more…)
In 2016, 71% of businesses plan to spend more in digital marketing. The demand for digital marketers is sky-high, and for this reason Onalytica.com's recent list, the Top 100 Digital Marketing Influencers of 2016, has turned a lot of heads. (And it was a very pleasant surprise to learn that I was on it, ranked #77! What an honor to be on the same list as the likes of Jeff Bullas and Ann Handley!) (more…)
New technology, like the three examples below, not only provide entertaining reading, but stir up our creative thinking as we tackle the day-to-day problems in our businesses and personal lives. (more…)
Pizza chains are probably one of the last types of companies you would expect to integrate new technology. Technology hasn't advanced far enough that we can teleport pizzas, but pizza chains can do a lot with recent technology to improve customer satisfaction, increase efficiency, and boost sales. Although many pizza companies are experimenting with new technology, we'll use Pizza Hut as the main example in this article. (more…)