by Brad Friedman | Social Media
It's December, that time of year when everyone takes a shot at predicting the future. We live in a marketing world where everything is changing almost daily. If we aren't making predictions we've taken our eye off the ball and we're likely to miss something. The following Infographic was provided to us by ExactTarget and includes predictions from some very interesting and smart people. These are people who understand the world of marketing, brands, ROI and technology. They don't have a crystal ball, but I'm guessing we'll see some of what they predict actually occur. Have a look for yourself. (more…)
by Brad Friedman | Social Media |
Rachael King was searching for her next career move. Lauren Friedman was a hiring manager looking to fill a position on the Adobe Social Community Engagement team. Guess where they turned to facilitate the process? Yup, their very own playground—social media. Both utilized their knowledge of social media to search and hire. (more…)
by Brad Friedman | Social Media |
More and more people are joining social networks on a daily basis and employers believe these networks are a source of information about their employees. In this post I'll share some thoughts I have about ways employees may be able to protect their privacy and the private information they post online and in social media. (more…)
by Brad Friedman | General Business Advice
Photo: PR Web/SF
by Brad Friedman | General Business Advice, Social Media
The Dachis Group, “Analyzes the effectiveness of strategies and tactics organizations employ to engage the market through social channels.” Based upon data collected by the Dachis Group they created the index ranking depicted in the infographic below. National Amusements, Inc. and Viacom Company take the title of most powerful social businesses. (more…)
