Top 20 U.S. Cities For Social Media – AN INFOGRAPHIC
Occasionally people call to ask how they can break into the social media workplace. More and more people are looking at entry into this field as more and more companies look to hire skilled professionals who will help them increase revenue through social media marketing. read more…
The History of Marketing (An INFOGRAPHIC)
HubSpot has put together this great Infographic on the history of marketing. Take a look at how technology has changed the way marketers do their jobs, how consumers have responded (not always so favorably). Let us know what you think. read more…
Corporate Blogging On The Decline
About ten days ago I wrote a post about corporate blogging. My premise was that the corporate blog was a bit of a different beast than the individual blog. The corporate blog requires some thought and planning. As a follow-up, I'd like to share this post with you. The premise of this post is that corporate blogging is on the decline. If that is so, it's too bad and likely the result of a lack of planning on the part of the corporations who have stopped blogging. I continue to maintain corporate bloging in important for corporations to connect with their customers.
McDonald's Promoted Twitter Campaign #McFailed
This past week fast-food giant McDonald's rolled out a 24-hour promoted (That means they paid for it) Twitter campaign to illicit positive stories from suppliers. The campaign first used the hashtag #MeetTheFarmers. The intent of the campaign was to focus on their organic potato farmers and encourage people to think “Healthy” when they thought of McDonald's. read more…
