Social Media Marketing And Halloween? Oh, The Horror!
With Halloween a couple of weeks away, it’s time to step up your social media marketing to take advantage of this popular holiday. And, given that wearing costumes is a huge part of Halloween, you have a lot of visual material to work with.
Finding Your Voice In The Preparation Of Blog Content
Blog Content. It's often a struggle to come up with something relevant to post. And, it's important to think about your digital marketing strategies and how you will target consumers who are at different points in your sales funnel. read more…
The Psychology Of Trust And Inbound Marketing
The psychology of trust and inbound marketing isn’t entirely new. It’s new in the virtual world. Learning about a product or service from a friend on social media or a blog is a relatively new development which wouldn’t have been possible before the spread of the internet. read more…
LAW FIRMS CAN USE INSTAGRAM FOR LEAD GENERATION
This is a guest post written by Kaley Hart, a San Diego based digital strategist who writes a Jumper Media Instagram Marketing column. Kaley loves working with small businesses, and telling their stories through social media. You can connect with her on Twitter @kaleyhearts
Instagram offers law firms an opportunity to get in touch with the industry’s leaders and influencers while also getting involved with prospects and clients. Law firms typically use LinkedIn, Facebook, and Twitter to expand their networks and enhance their lead generation attempts, but many overlook Instagram as an efficient tool to support their business goals. This is often the case because Instagram, along with other photo-based platforms, is usually seen as irrelevant or unimportant to the legal industry. read more…