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Your Black Friday 2016 Digital Marketing Plan

Your Black Friday 2016 Digital Marketing Plan

Black Friday 2016 is just around the corner, and it's time for your business to get on the ball for the holiday season. Obviously, you don't want to creep into November with no idea of what you're going to be doing on the biggest shopping day of the year, but you don't want to start too early and turn your customers off, either. Making a solid plan for Black Friday now is one of the best ways to ensure that when the holiday season arrives, you're ready. read more…

3 Things The Rio Olympics Taught Us About Social Media Marketing

3 Things The Rio Olympics Taught Us About Social Media Marketing

Every four years, the Summer Olympics turn into more than just the world's biggest sporting competition. Now that the Rio Olympics are well behind us, there's been time to analyze and determine what we can learn from the marketing of this event. The Olympics present an invaluable opportunity to study how both large and small brands seek to take advantage of audience attention, teaching us valuable lessons about their strategies as a result.  read more…

Generating Quality Traffic With Facebook

Generating Quality Traffic With Facebook

This Guest Post iw written by Sheena Mathieson who understands the essence of making excellent content that suits the needs of every business, especially when it comes to online marketing.

With Facebook as one of the primary tools for marketing, it isn't surprising that so many businesses are making use of it to promote their brands. Of course, there are certain techniques that you have to use in order to generate traffic for your Facebook like page. Here are a few tips on how marketers like you can drive more traffic to your Facebook pages. read more…

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