Effective Social Media Marketing Campaigns Of 2015, So Far: Marketing Worthy Of Imitation
Social media marketing is on a creative high this year with many companies realizing the potential of what they can do to capture public attention. You're starting to see well-worn corporate names finding some new creative inspiration with clever social media marketing campaigns this year. A few of those names might surprise you with their approaches considering their brands were previously a little more buttoned down. read more…
3 Ways Facebook's Reactions Will Change Your Social Media Marketing Strategy
IMAGE: Facebook
They're heeere! Well, not quite yet. But as you probably heard, Facebook is officially testing buttons that go beyond the traditional “Like” option. And, it's NOT a “Dislike” button at all. After years of users clamoring for more distinct ways to express themselves, Facebook is finally relenting with its new Reactions tool, currently being tested in both Ireland and Spain.
The new Reaction feature introduces six cartoon emoji: love, haha, yay, wow, sad, and angry. It's only a matter of time before the feature rolls out to audiences worldwide, so let's get a jump start on how Facebook's Reactions will change your social media marketing strategy! read more…
Taking Advantage Of Inbound And Social Media Marketing This Halloween
Fall is here, and with it, a cornucopia of opportunities for new marketing plans. Summer is over. Back-to-school season has passed. Now, people are free to concentrate on the holidays and that means that you have plenty of chances to drive traffic to your brick and mortar location and / or your website and social media properties. If you're looking for the opportunity to scare up a few more sales through inbound and social media marketing this Halloween, look no further. read more…
Tips To Protect Your Information On Social Media
This week’s Guest Post is written by Cassie Phillips. Cassie likes being on the inside, learning about what is happening next in the technology and online security world.
The Friedman Group knows social media, and it is an honor to be able to share information with their readers about some of the dangers of social media and how to mitigate those dangers. Their website is composed of true professionals giving the best information on the subject, regardless of the scale of your endeavors. For example, this article about the B2B side of the social media marketing equation is a fresh look for businesses. read more…
