Social Media and Nonprofit Organizations: Why You Should Be More Social
Nonprofit organizations are an important part of our society and need to take advantage of social media to be found. Social media has changed how people seek information, interact with businesses, and share information about their lives. Over 70% of adults who are online use social media and half of those adults use multiple social media platforms. Our attraction to social media is our natural desire for acceptance, approval, competition, status, self-expression, and closure. We can “like” a post to show approval and when our posts are “liked,” we feel acceptance. We compete in online games, receive virtual awards, and win virtual competitions with our friends. Tapping into these natural desires is what makes social media and nonprofit organizations a great team! read more…
Adobe’s Q1 Social Intelligence Report Is Filled With Useful Data For Marketers
Facebook released first quarter financial information and Wall Street is buzzing. The company nearly tripled profit on a 72% increase in revenue in its first quarter Facebook’s first quarter profits increased to $642 million, from $219 million a year earlier. Its revenue climbed to $2.5 billion, up from $1.46 billion in the same period last year. Seems like just two years ago the company was generating losses. Chief Operating Officer Sheryl Sandberg said in an interview, “What has really changed for us in the past year or two is that we are now a large and increasingly important part of what you have to do if you're running a business.” read more…
Use Social Media for Mother's Day Greetings At Your Own Risk!
Mother's Day is this Sunday. You've been warned. read more…
Get Nimble With Your Contacts
I've been telling anyone who listens about Nimble, a social relationship management tool which rounds up and make sense of your scattered contact information, and organizes it ways you can use for research, social media monitoring, and business notes. read more…
