In fact, content with relevant images gets 94% more views than content without relevant images and receive more social shares (Source: Hubspot). This statistic is for real, proving that having a visual content plan is vital to attracting qualified prospects to your funnel in generating leads and increasing exposure. (more…)
If you've played the “follow game” on social media, you probably have a lot of followers but few social shares. People may easily follow you back, but they won't easily retweet your tweets, re-post your content on their social feeds, or like your posts. In order to receive social shares, you need to make your content shareable. There are many ways to get more social shares on social media. Here are five easy tips you can implement immediately: (more…)
Staying up-to-date on social media trends is important, so you can develop new tactics for promoting your business and increasing sales. Even if you don't take action on a trend, you will at least be able to spot it if your competition is. Take a look at these social media marketing trends and let us know if you'll be implementing them in 2017: (more…)
There has been a lot of talk about traditional marketing versus content or “inbound” marketing lately. While most businesses are making an effort to use both methods, content marketing is producing significant results. It's those results that have so many companies chasing the bandwagon, trying to get on-board so they can share in the rewards. The problem is, many companies are throwing their hat in the ring without really understanding what it is they're trying to do. (more…)
It's never too early to prepare. Halloween, Black Friday, Cyber Monday, Christmas, and other holidays may ensure your brand's success in 2016, but why not plan ahead for 2017? To sustain your success not just now but in the future, you need to understand upcoming trends in order to act quickly once they happen. To get you ready, here are our 5 predictions for social media marketing in 2017. (more…)
The biggest shopping season of the year is in full force. And, there's still time to implement your holiday social media marketing campaign. (more…)
