In 2016, 71% of businesses plan to spend more in digital marketing. The demand for digital marketers is sky-high, and for this reason Onalytica.com's recent list, the Top 100 Digital Marketing Influencers of 2016, has turned a lot of heads. (And it was a very pleasant surprise to learn that I was on it, ranked #77! What an honor to be on the same list as the likes of Jeff Bullas and Ann Handley!) (more…)
You've probably been reading about Snapchat's popularity. Snapchat usage has gone through the roof in recent months. And, it's not just being used by kids who like that they can snap whatever they want to a friend and their snap disappears, never to be seen again. (more…)
Virtual reality is a cool new technology that aims to replicate an environment as accurately as possible and enable users to interact with that virtual re-creation. It will become popular around the world because virtual reality allows you to feel like you're actually at that concert, soccer game, or seminar. (more…)
This week’s Guest Post is written by Edward Edwad.
These days, it seems as though everyone is spending all of their time on sites like Facebook or Twitter. Obviously, social media can be a great way to promote your business, but how can you use it effectively? This article will help you develop social media marketing strategies that will yield excellent results. (more…)
This article was written by Christopher Riegger, an expert on list building and growth for small businesses. Check out his writing at Growth Fruit. Originally published on AdWeek
I did a search recently to find some good information about running a social contest. The latest post I found through Google search was an article from July 2014, and most of the articles I found were from 2011 or 2012. That's about 30 years ago in internet years. Digital marketing has evolved a great deal in the last five years, with social media changing at an especially rapid pace. (more…)
This week's Guest Post is written by Avinash Nair, a Digital Marketer at E2M, an agency in India where he is responsible for Content Marketing and Social Media Marketing services.
If you look at the social media fails of 2013, 2014 and 2015, you will see that most of the companies are riddled with the same problems as others. Even though, these problems can be easily handled, companies fail to deal with the situation. From US Airways infamous picture to Twitter’s unintentional tweet, we have seen a lot of mistakes in the past few years. In this article, we will discuss 3 common social media mistakes companies make. (more…)
