by Brad Friedman | General Business Advice, Social Media
Though face-to-face networking remains crucial to the success of your business, taking advantage on online tools can be a great supplement to all your other efforts to find prospects. Personally, I'm not always comfortable at networking events. Trolling for customers online is very comfortable and often leads to the identification of a prospect followed by a live meeting for coffee. Using Twitter to identify prospect, see how they behave online, and then engage with them, can be an incredibly efficient use of your networking time. (more…)
by Brad Friedman | General Business Advice, Social Media |
I've been reflecting on the history of marketing and my continuing struggle with the phrase Return On Investment (ROI) as it pertains to marketing. The world of marketing has changed. Over the past several years social media has changed the way every business is thinking about marketing. Social media hasn't just affected marketing. (more…)
by Brad Friedman | General Business Advice, Social Media
Still wondering why your business should be taking advantage of Pinterest? Maybe the infographic below will help. See who is using Pinterest and how they are using it. Tell us if your business is using Pinterest and how you're using it. Or, tell us why your business is not using Pinterest. (more…)
by Brad Friedman | Social Media
Constant Contact just announced The Friedman Group, LLC was named one of their 2011 All Stars for achieving exemplary marketing results. (more…)
by Brad Friedman | Social Media
The 2012 Power Formula for LinkedIn Success User Survey results is out and here are the highlights in an INFOGRAPHIC. (more…)
by Brad Friedman | Social Media
The first time a post about Twitter appeared on my blog was March 2009. My, how time and Tweets fly. With 500 million registered users and 33 billion Tweets flying across the Twittersphere every day, Twitter has become a member of our family and a major part of our daily online experience. While many struggle to understand its worth, Twitter has become the most efficient global information network on the planet. Maybe some facts and figures will help put all this into perspective. (more…)
Though face-to-face networking remains crucial to the success of your business, taking advantage on online tools can be a great supplement to all your other efforts to find prospects. Personally, I'm not always comfortable at networking events. Trolling for customers online is very comfortable and often leads to the identification of a prospect followed by a live meeting for coffee. Using Twitter to identify prospect, see how they behave online, and then engage with them, can be an incredibly efficient use of your networking time. (more…)
