by Brad Friedman | Digital Marketing, Podcast
Imagine being able to design your own life and actually love the life you are living. As a business owner, it seems like a far-fetched idea with all the tasks you have to get done on a daily basis. While you don't mind having to do it for the sake of business success, it can have some serious consequences on both your physical and mental health, which is not a worthwhile trade off. On the other hand, there is a way for you to have the best of both worlds. You can still grow your business while also having the time to do the other things you want to do and be with the people you love - living life to the fullest. Having a virtual assistant by your side is your ticket to living the life you want, as Jess Ostroff Tyson discusses in this episode of The Digital Slice Podcast. (more…)
by Brad Friedman | Podcast, Social Media
Should your business have a YouTube channel? As you work to grow your business, you're likely doing anything and everything to make it happen. Of course, you're active on the social channels where your buyer personas hang out. And more so, you know you have to be actively producing video content to get ahead of your competition. (more…)
by Brad Friedman | Inbound Marketing
There once was a time when you could walk down the street and visit your neighborhood store. The owner knew you, knew what you wanted, and would greet you with special consideration. Now neighborhood brick and mortar stores are fast disappearing, along with the deep personalization that went along with them. (more…)
by Brad Friedman | Digital Marketing, Podcast
I hope I don't need to convince you how important it is for you to create a presence online if you're running a business in today’s digital world. Your target audience, would-be clients, existing market, and potential community are online. It's logical and efficient for you to connect with them right where they are. It provides business owners like yourself a non-invasive, more welcoming, and comfortable venue to reach them and interact with them. (more…)
by Brad Friedman | General Business Advice, Inbound Marketing
If you have a small business and are looking for useful guidelines on how to attract more leads and customers, you should find as many ways as possible to leverage the power of inbound marketing. This is a powerful and cost-effective way to grow your business, get website traffic, and build authority in your industry. (more…)