by Brad Friedman | Inbound Marketing
There once was a time when you could walk down the street and visit your neighborhood store. The owner knew you, knew what you wanted, and would greet you with special consideration. Now neighborhood brick and mortar stores are fast disappearing, along with the deep personalization that went along with them. (more…)
by Brad Friedman | Digital Marketing, Podcast
I hope I don't need to convince you how important it is for you to create a presence online if you're running a business in today’s digital world. Your target audience, would-be clients, existing market, and potential community are online. It's logical and efficient for you to connect with them right where they are. It provides business owners like yourself a non-invasive, more welcoming, and comfortable venue to reach them and interact with them. (more…)
by Brad Friedman | General Business Advice, Inbound Marketing
If you have a small business and are looking for useful guidelines on how to attract more leads and customers, you should find as many ways as possible to leverage the power of inbound marketing. This is a powerful and cost-effective way to grow your business, get website traffic, and build authority in your industry. (more…)
by Brad Friedman | Inbound Marketing, Social Media
LinkedIn is one of the major pillars of the social media world and has over 575 million users worldwide. Lately, it's been in the hot seat for its seeming transformation into a social network instead of a professional network. In this episode of The Digital Slice, I review the reasons you need to get LinkedIn. (more…)
by Brad Friedman | Inbound Marketing
As part of an effective marketing plan, doctors need a strong online presence. Medicine is considered a “noble profession,” and as a result, not a lot of doctors realize how important it is to market their medical practice. (more…)