Whether you run a small or large business, Black Friday can be a big day for you. Black Friday, is when many businesses offer sales for their products or services. It's also the day when many retail businesses open early—at 5:00 AM or 6:00 AM. Some businesses have even started opening at midnight the night before. (more…)
For a financial services company, no matter how big or small, most of your clients will need at least one transaction done in a year like help with their taxes. Because of this, your steady business is based on a constant stream of new leads rather than a regular customer base that will come back to you week after week. (more…)
With Halloween a couple of weeks away, it’s time to step up your social media marketing to take advantage of this popular holiday. And, given that wearing costumes is a huge part of Halloween, you have a lot of visual material to work with.
The psychology of trust and inbound marketing isn’t entirely new. It’s new in the virtual world. Learning about a product or service from a friend on social media or a blog is a relatively new development which wouldn’t have been possible before the spread of the internet. (more…)
This is a guest post written by Kaley Hart, a San Diego based digital strategist who writes a Jumper Media Instagram Marketing column. Kaley loves working with small businesses, and telling their stories through social media. You can connect with her on Twitter @kaleyhearts
Instagram offers law firms an opportunity to get in touch with the industry’s leaders and influencers while also getting involved with prospects and clients. Law firms typically use LinkedIn, Facebook, and Twitter to expand their networks and enhance their lead generation attempts, but many overlook Instagram as an efficient tool to support their business goals. This is often the case because Instagram, along with other photo-based platforms, is usually seen as irrelevant or unimportant to the legal industry. (more…)
