LinkedIn Let’s Marketers Target Followers
LinkedIn rolled out two new targeting and analytics products aimed at helping companies leverage the LinkedIn users following them. (more…)
LinkedIn Extends Its Reach
Last Wednesday LinkedIn extended its reach and became more easily available to those using Apple and Android products. The new LinkedIn iPad app, and totally revamped iPhone and Android apps were launched last Wednesday and redesigned from the ground up, according to Mario Sundar, LinkedIn Social Media Manager. “This was a chance to go back to the drawing board,” said Sundar. “To design it for how people use the iPad: morning and night infotainment.” (more…)
We’re A HootSuite Pro Solution Partner!
The Friedman Group, LLC is proud to announce we are now a HootSuite Pro Solution Partner. (more…)
How LinkedIn Works – INFOGRAPHIC
Now that you've filed your tax returns it's time to get back to generating revenue so you have even more taxes to pay next year! One of the best ways to do this is by plugging into the power of LinkedIn. Much of our time is spent polishing images on LinkedIn, building search engine optimized profiles and training our clients to use this powerful business tool. We stumbled onto this infographic and thought it was a great way to help explain to you how LinkedIn works and how many people are using it. (more…)
Finding Your Customers on Twitter
Though face-to-face networking remains crucial to the success of your business, taking advantage on online tools can be a great supplement to all your other efforts to find prospects. Personally, I'm not always comfortable at networking events. Trolling for customers online is very comfortable and often leads to the identification of a prospect followed by a live meeting for coffee. Using Twitter to identify prospect, see how they behave online, and then engage with them, can be an incredibly efficient use of your networking time. (more…)
