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LinkedIn Is Marketing For Attorneys, But Beware Of The Ethical Pitfalls

Law Books

Photo By: Mr. T in DC via Flickr

Without a doubt, the fastest-growing tool for social media marketing for attorneys is LinkedIn. It has many uses as a marketing tool for attorneys, including the ability to use its features to position oneself as a leading authority or thought leader in a specific practice area. In light of the many ethical concerns in the legal profession, it is essential to know the pitfalls in creating a profile and a network, and how to avoid them. (more…)

Facebook Advertising: Is It Money Your Business Should Spend?

Facebook Promote PageDo your 2014 marketing plans include Facebook advertising to promote your Facebook Business Page?

Are you familiar with Facebook’s algorithm called EdgeRank?

Do you know EdgeRank was implemented to limit who sees your posts? Meaning that even if you have 2500 loyal brand advocates who have Liked your page, only a tiny fraction of them may see what you post and you have no control over it. (more…)

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