by Brad Friedman | Social Media
When I meet with Financial Advisors to discuss their online strategy and use of social media the conversation nearly always turns to the Advisor's skepticism about generating business from social media. Everyone is also concerned about compliance issues, and rightly so. But, with a solid strategy in place, you can handle compliance issues. It's those intangible concerns that get us off track.
Since this happens so often, I've done some research and put together a list of social media statistics Financial Advisors should know. (more…)
by Brad Friedman | Social Media
As we saw in Part 1, HootSuite is a tool lawyers and law firms can use to effectively manage their online presence, stay abreast of current events in the legal arena and even prospect for clients and referral sources. Remember, for a broader look at how and why lawyers must embrace online tools like HootSuite click here. Now, let's jump right in and look at two additional ways you can use HootSuite to grow your law practice. (more…)
by Brad Friedman | General Business Advice, Social Media
It's time once again for us to talk about the importance of building a strong community of brand advocates. Whether you are running a law firm, a financial services firm or a business, your brand is everything. (more…)
by Brad Friedman | Social Media
The Friedman Group, LLC is a HootSuite Certified Pro
Many business owners spend time every day researching and reading interesting articles and websites that they would like to share to their social media accounts and with their followers. While you can copy and paste URLs into status update windows to compose posts, that's a manual and time-consuming process and a poor ploy when you want to share several articles in a row. (more…)
by Katie Komnenich | Social Media
Today, in the crazy tech driven world that you and I live in, it’s hard to stop and look around everyone once and a while to think about the fact that only 2.7 billion people have internet access. The rate that people are adopting the internet is growing by less than 9% annually. (more…)
When I meet with Financial Advisors to discuss their online strategy and use of social media the conversation nearly always turns to the Advisor's skepticism about generating business from social media. Everyone is also concerned about compliance issues, and rightly so. But, with a solid strategy in place, you can handle compliance issues. It's those intangible concerns that get us off track. 
As we saw in Part 1, HootSuite is a tool lawyers and law firms can use to effectively manage their online presence, stay abreast of current events in the legal arena and even prospect for clients and referral sources. Remember, for a broader look at how and why lawyers must embrace online tools like HootSuite 
It's time once 
