Inbound Marketing Best Practices: Don’t Forget The Basics In Email Marketing
Today’s plethora of online tools allow marketers to create beautiful emails while using inbound marketing best practices that their customers will be sure to enjoy. Services like MailChimp, Constant Contact, and HubSpot assist in creating HTML emails via simple drag-and-drop, allowing even computer novices to create gorgeous emails. But it’s easy to get lost in these tools. Creating a good email is about more than just its design. If you want to create a successful email that guides people to your website, it’s important to stay true to the basics of email marketing. (more…)
