People often ask me “What are the recommended tweeting practices for professionals?” Of course, there's no definitive answer to this question, but there are some best practices to be shared. Twitter is a great tool for keeping in touch with clients. Once you've got a solid following, you need to take care so they don’t lose interest. (more…)
LexisNexis, a leading global provider of content enabled workflow solutions designed for the legal community, recently published a research study into how consumers search for legal information and services. (more…)
Image from socialmedialawstudent.com
We've written quite a bit about lawyers and social networking. Many of you are aware of the power of LinkedIn and how it can help you grow your network of clients, prospects and referral sources. We've also written about controlling your personal brand. LinkedIn can assist with this too. (more…)
Photo is from FreeDigitalPhotos.net
We are constantly trying to think of ways to convince people to overcome their resistance to participating in social networks to make connections and generate referrals for their business. The trick seems to be finding a way to convince attorneys, CPAs and other professionals they are using, at best, 20th century communication/marketing techniques when they could join us in the real world and employ 21st century techniques. (more…)
Image from socialmedialawstudent.com
There are a great number of people on Twitter these days. Generally, one doesn't think of attorneys as being among those that Tweet. So, you may be surprised to learn many Internet-savvy attorneys are finding more and more ways to use Twitter and other social networks like LinkedIn. Two examples: “Tweagle” is a LinkedIn Group for lawyers using Twitter, and the LinkedIn Group “Legal Blogging” is populated by attorneys who have personal blogs or write for a law firm blog. (more…)
