by Brad Friedman | Podcast, Social Media
Who doesn't like a good story? And when the storytelling is delivered by a great storyteller it's definitely a win-win! Now, we've all heard the stereotypes. The millennial generation cares only about themselves. But with social media, the opportunities to think beyond one’s self, and do good for others, are endless. (more…)
by Brad Friedman | Social Media
Millennials are using the Internet to invest. Disruption is happening all around us and everywhere we look Millennials are driving change. Today, they are taking advantage of technology to help them make investment decisions. It’s no secret that Millennials are taking advantage of technology and social media in many aspects of their life. So, it’s really not surprising that Millennials now rely on social media, various websites and mobile apps to research investments they are considering. (more…)
by Brad Friedman | Social Media |
The future of your business could hinge on your social media marketing to millennials. The 83.1 millennials, who were born between 1982 and 2000, are now a bigger marketing target than the 75.4 million baby boomers, according to the US Census Bureau. These younger consumers represent over $200 billion in buying power per year, according to Barkley Advertising. They are the first generation to enjoy, engage and share digital advertising. If you want to develop a strategy for social media marketing to millennials, here are some tips from a study conducted by Yahoo, Tumblr, Razorfish and Digitas. (more…)