by Katie Komnenich | Social Media
Myspace is back and spending a lot of money to make sure everybody knows it's back. They are reportedly spending $20 million on their new ad campaign to promote the relaunch. However, from my perspective, the first ad could have been much better. The fact of the matter is, Myspace is spending a large amount of money to rival an incredibly strong and dominant company, Facebook, for social media market share. If this is their big chance to show us all why they’re back and better than ever, then what are they really showing us? Their latest commercial, which you can see here is a 1:33 spot full of all sorts of celebrities running around in a sea of chaos. (more…)
by Brad Friedman | Social Media |

Image from socialmedialawstudent.com
In spite of the fact I often tell people I am a “Recovering Attorney,” I remain very interested in how the courts are ruling on social media issues. Call it intellectually stimulating. There was a case in Pennsylvania in May that caught my eye. In this case, Zimmerman v. Weiss Markets, Inc., Judge Charles H. Saylor of the Court of Common Pleas of Northumberland County, Pa. issued a ruling analyzing the world of social media. (more…)
by Brad Friedman | Social Media
In August, Twitter, the four-year-old micro-blogging service flew past MySpace in unique visitors to become the No. 3 social networking service in the world, according to new data from comScore Inc. Twitter recorded almost 96 million unique visitors in August, up 76% from August 2009, comScore said. During the same period of time, MySpace dropped 17% during the same period, to 95 million unique visitors in August. (more…)