3 Things The Rio Olympics Taught Us About Social Media Marketing
Every four years, the Summer Olympics turn into more than just the world's biggest sporting competition. Now that the Rio Olympics are well behind us, there's been time to analyze and determine what we can learn from the marketing of this event. The Olympics present an invaluable opportunity to study how both large and small brands seek to take advantage of audience attention, teaching us valuable lessons about their strategies as a result. (more…)
