postaweek2012 Archives

Twitter #Hashtag Campaigns

by Brad Friedman | General Business Advice, Social Media | 2 comments

Image from firepolemarketing.com

Ever wondered about tweets containing words with the “#” symbol in front of them? This hashtag symbol causes Twitter to organically categorize the tweet, along with any other tweet containing the exact same hashtag. In some ways, use of the hashtag is similar to adding a tag to a blog post. (more…)

LinkedIn Let’s Marketers Target Followers

by Brad Friedman | General Business Advice, Social Media

LinkedIn rolled out two new targeting and analytics products aimed at helping companies leverage the LinkedIn users following them. (more…)

LinkedIn Extends Its Reach

by Brad Friedman | Social Media

Last Wednesday LinkedIn extended its reach and became more easily available to those using Apple and Android products. The new LinkedIn iPad app, and totally revamped iPhone and Android apps were launched last Wednesday and redesigned from the ground up, according to Mario Sundar, LinkedIn Social Media Manager. “This was a chance to go back to the drawing board,” said Sundar. “To design it for how people use the iPad: morning and night infotainment.” (more…)

Will “Man-Boards” Change The World Of Social Media?

by Brad Friedman | Social Media

MANteresting.com

If you haven't heard of Pinterest you've been living under a rock. The hottest new social network is populated mainly by women (90%) who use the site to share recipes, wedding photos, fashion favs and home decor ideas. As a result, a few “Man-Boards” are popping up. Gentlemint and MANteresting are the manly alternative to Pinterest. (more…)