We all know that social media is an effective marketing platform, but to position yourself ahead of the social media marketing pack and stay there, you must use tools that make you more efficient while getting your message out to your target audience. Here are 3 social media tools your business should be using, but probably isn't: (more…)
Relying on social media marketing statistics from 2016 can help you develop an 2017 plan based on data instead of intuition. 2016 is coming to a close, and marketers and business owners are beginning to plan their social media marketing strategy for 2017. It was a revealing year in the world of social media. We saw the introduction of Facebook Live and Instagram stories, and a host of other innovative developments. Indeed, all that has taken place in the world of social media in 2016 has given marketers a lot to consider. (more…)
What's up with your 2017 social media marketing strategy? It's mid-November, and you're probably in the midst of defining and refining your holiday marketing strategy. But what will happen once we move into the new year? To ensure success in 2017, you may want to start thinking about your social media marketing strategy for the next 12 months now. (more…)
This Guest Post iw written by Sheena Mathieson who understands the essence of making excellent content that suits the needs of every business, especially when it comes to online marketing.
With Facebook as one of the primary tools for marketing, it isn't surprising that so many businesses are making use of it to promote their brands. Of course, there are certain techniques that you have to use in order to generate traffic for your Facebook like page. Here are a few tips on how marketers like you can drive more traffic to your Facebook pages. (more…)
If social media is a great opportunity to engage your audience and turn your marketing into a conversation, holidays are the perfect catalyst. Especially special occasions like Halloween, which the majority of your audience will celebrate without controversy. Halloween offers you a perfect opportunity to get your audience to talk about and engage with your brand. (more…)
