Tips For Social Media Marketing To Millennials
The future of your business could hinge on your social media marketing to millennials. The 83.1 millennials, who were born between 1982 and 2000, are now a bigger marketing target than the 75.4 million baby boomers, according to the US Census Bureau. These younger consumers represent over $200 billion in buying power per year, according to Barkley Advertising. They are the first generation to enjoy, engage and share digital advertising. If you want to develop a strategy for social media marketing to millennials, here are some tips from a study conducted by Yahoo, Tumblr, Razorfish and Digitas. (more…)