by Brad Friedman | Social Media
Periscope has grown tremendously since its inception in March 2015 and has proven to be one of the most effective social media tools online. This live-stream video platform presents huge opportunities for marketers and brands to deeply connect with their audience, share valuable content, and increase exposure, all using their mobile device. Popular brands like Red Bull and Adidas have successfully implemented this strategy into their social media marketing plan, and it’s time for you to take notice and follow suit. (more…)
by Brad Friedman | Gadgets - Technology, Social Media, Technology
AS SOCIAL MEDIA AND VIRTUAL REALITY MERGE, SHAPESHIFTING TECHNOLOGY IS EXTREMELY IMPORTANT
MIT's new invention, the Materiable shapeshifting device–yes, a shapeshifter (a sci-fi comparison is not inappropriate here)–is both figuratively and literally making waves. And these waves will eventually touch every industry.
But before we speculate about how this shapeshifter might someday change your business, let's break down what this device actually does and how it works.
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by Brad Friedman | Social Media
As the Fourth of July fast approaches, have you thought about what kind of original inbound and social media marketing tie-ins you could do with the holiday? While it's usually customary for companies to have sales connected to the Fourth, you probably don't want to adhere to the usual ideas. With such rich creative canvases available now in content marketing, it opens a door to connecting the Fourth of July to your business products in ways you couldn't do in years past. (more…)
by Brad Friedman | Social Media
In the rapidly changing field of social media, companies are looking to distinguish themselves, promote their brand and expand their message. They are trying to increase the number of dedicated followers and gain passionate advocates for their product or service. Heyo social media campaigns are one of the better ways to spread a marketer's vision and take it to the masses through social media. (more…)
by Brad Friedman | General Business Advice
Memorial Day is May 30th and is part of Military Appreciation Month. Many also celebrate Memorial Day as the introduction to Summer. The nation honors the service of those who sacrificed their lives serving in The United States military. It also celebrates the coming of Summer. What is the coincidence of these two apparently opposite sentiments? The coincidence may be related to flowers. The holiday originated after the American Civil War as Decoration Day, a day when the nation decorated the graves of veterans with flowers, the flowers of May. You know, “April showers bring May flowers.” The holiday became Memorial Day with the merger of the Union and Confederate Decoration Day holidays merged after the turn of the century. (more…)
