Staying up-to-date on social media trends is important, so you can develop new tactics for promoting your business and increasing sales. Even if you don't take action on a trend, you will at least be able to spot it if your competition is. Take a look at these social media marketing trends and let us know if you'll be implementing them in 2017: (more…)
This Guest Post is written by Scott Duncan, a passionate content writer that aims to help businesses and marketers boost their presence in the online market.
Social media plays a big role in the society today. various digital marketing strategies are used to advertise a service or a product, and one of the most effective is making videos and posting them on YouTube. (more…)
Brands large and small are experiencing amazing success leveraging live streaming video platforms in their marketing. Using live video with your audience allows you to connect deeper with your market, share invaluable content that engages, increase exposure and improves conversion rates. In fact, Marketing Profs tells us 74% of businesses reported video content outperformed other content types in driving conversions. Its ability to capture attention quickly and get consumers to take action makes it one of the most effective marketing platforms to grow your brand and influence online. (more…)
This Guest Post is written by Brenna Clarine, a freelance blogger at Valoso, an online freelance video editing and videography platform.
If you're wondering how to market your business online, the first and most important step you can take is conquering the social media marketing arena. Video content marketing is one of the best ideas to prove your worth as a forward-thinking brand. Every major social network has made it easier to upload and share videos across the web, making them a great marketing platform. Whether you're taking advantage of Facebook Live, YouTube Live Streaming or simply uploading videos to your website, blog, YouTube Channel or Vimeo, video is where its at. (more…)
Live video streaming has become popular all around the world. Musicians connect with their fans through live video, and even business owners outside of the entertainment industry have begun using live video in creative ways. For example, those in educational niches put up live webinars to deliver free training and answer questions. Other service providers live stream their events and speeches for those who couldn't make it in person, as long as it wasn't an exclusive event, of course. Live video is being used in hundreds of ways by the everyday person to celebrities to business owners. You've probably heard of people and brands using Snapchat and Periscope for live streaming. We're going to talk about other live streaming tools in today's post as we've recently written about Snapchat and Periscope.
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