by Brad Friedman | Social Media
Developing a social media marketing strategy for 2016 is important. Just sticking with what you did last year is a mistake because, as you know, things are changing all the time and you need to keep up. You don't have to go as far as crumbling up your old plan and tossing it out, however. Take some time to analyze what worked and didn't work last year, then try out at least one new social media marketing strategy this year. You may be pleasantly surprised with the results. Here are three good ideas to try in 2016: (more…)
by Brad Friedman | Social Media |
This is a Guest Post written by Nick Rojas, a business consultant and writer who lives in Los Angeles and Chicago. He has consulted small and medium-sized enterprises for over twenty years. You can follow him on Twitter @NickARojas. (more…)
by Brad Friedman | Social Media
Image: http://www.esd101.net
2013 is the year social media embraced small talk to a new level. Successful ventures in 2013 featured quick viewing time, making it necessary to get to the point as soon as possible. These capabilities won widespread adoption by teenagers, whose activities tend to predict the next big thing in advertising and from there, the larger marketing world. (more…)
by Katie Komnenich | Social Media
A look inside MixBit
A look inside MixBit
A couple weeks ago, the cofounders of YouTube, Chad Hurley and Steve Chen, released the latest video app, MixBit. MixBit was originally released as an iPhone app that lets you record, edit, share videos. But being that this app was created by two former YouTube gurus, the thing that really makes MixBit bigger and better than Vine and Instagram is the fact that users can edit and share clips from other users to create their own movies. (more…)
by Katie Komnenich | Social Media
Similar to iOS app Vine, Instagram released a video feature allowing its users to create videos of 15 seconds or less. This new feature makes Instagram a direct competitor of Vine. However, Instagram now offers a few additional features that, in my opinion, make it better than Vine. Instagram allows users to apply special video features, filters, and quickly edit their videos. Users can also focus and adjust their exposure, a feature that Vine doesn't offer. The app also features “Cinema,” a tool specially designed to stabilize videos. According to the makers, the 15 second time limit was an “artistic” choice. The video feature has been described as fast, simple, and beautiful. (more…)