![[PODCAST] Busting Myths, Rumors And Stories In Social Media](https://friedmansocialmedia.com/wp-content/uploads/2018/12/Episode-23_560.png)
True or False tests aim to assess a student’s knowledge of the subject. In business, you cannot operate and attain success unless you know the truth, especially when it comes to social media best practices. You should not simply believe what’s out there, even when it comes from those who are considered gurus in the industry. (more…)
![[PODCAST] Why Your Business Should Have A YouTube Channel](https://friedmansocialmedia.com/wp-content/uploads/2018/12/Episode-22_560.png)
Should your business have a YouTube channel? As you work to grow your business, you're likely doing anything and everything to make it happen. Of course, you're active on the social channels where your buyer personas hang out. And more so, you know you have to be actively producing video content to get ahead of your competition. (more…)
There once was a time when you could walk down the street and visit your neighborhood store. The owner knew you, knew what you wanted, and would greet you with special consideration. Now neighborhood brick and mortar stores are fast disappearing, along with the deep personalization that went along with them. (more…)
![[PODCAST] Using Social And Storytelling For Good](https://friedmansocialmedia.com/wp-content/uploads/2026/11/Episode-21_560.png)
Who doesn't like a good story? And when the storytelling is delivered by a great storyteller it's definitely a win-win! Now, we've all heard the stereotypes. The millennial generation cares only about themselves. But with social media, the opportunities to think beyond one’s self, and do good for others, are endless. (more…)
![[PODCAST] Build Trust And Credibility While Livestreaming](https://friedmansocialmedia.com/wp-content/uploads/2026/11/Episode-20_560.png)
People do business with people they like, trust and find credible. In the digital world we live in today, building trust and credibility can be a challenge. When you meet people IRL they can look in your eyes, see your body language and hear your voice. The closest we get to this online is through video. And, through the power of live video, we get the opportunity to talk with any number of people, all in one place. In this episode of The Digital Slice Podcast, Ross Brand returns to chat about using livestreaming to build trust and credibility. (more…)
