The Dynamic Duo: Inbound Marketing And SEO Copywriting
Inbound Marketing and SEO are a match made in web marketing heaven. They are symbiotic, meaning they help each other when used at the same time, and both are amazingly useful techniques for driving curious potential customers to your website. Both must be uniquely targeted for your ideal audience and both must anticipate what your customers will search for and want to read about. In essence, the same research that reveals which SEO keywords to focus on also provides you with topics on which to write your inbound marketing content. The content, in turn, should be SEO optimized to contain the targeted keywords, which it can do relevantly and interestingly because that's what you're writing about in the first place! Watch your readership and conversions grow when you employ these tactics. read more…
3 Examples Of How To Share Reviews On Social Media
Reviews are something every business must deal with. From Google Business to Yelp to eCommerce platforms, there are dozens of places to be reviewed. Most modern companies deal with hundreds to hundreds of thousands of reviews every year. For the most part, reviews are a unique and separate aspect of your online presence. read more…
How to Use Live Streaming to Grow Your Brand [Podcast]
This Week's The Digital Slice Podcast “How to Use Live Streaming to Grow Your Brand: with LivestreamUniverse.com Creator and Owner Ross Brand is live!
It’s harder now than ever before for content creators and marketers to engage their audience. Before, having an entertaining or helpful and fairly well-written blog with some eye-catching images gave almost anybody a good chance of building a loyal following. Not anymore. read more…
5 St. Patrick's Day Digital Marketing Tips
St. Patrick's Day is one of several holidays (including Valentine's Day and Halloween) that has gotten a lot bigger in recent years. Aside from parades, people are going out, dressing up, holding their own theme parties, and even buying each other gifts. It's also expanded beyond the original theme of a strictly Irish or religious holiday. It's now a day people use as an excuse to socialize and have a good time. St. Patrick's Day also presents your business with many marketing opportunities. With so many people looking for ways to celebrate, there's no reason why you can't turn this into a profitable day for your business. read more…