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5 Valentine's Day Marketing Tips

5 Valentine's Day Marketing Tips

Valentine's Day has become a major holiday for businesses, with people spending millions of dollars on their significant others. Recent statistics indicate consumers spend an average of almost $140 for Valentine's Day. The scope of this holiday goes far beyond the familiar items such as jewelry, romantic dinners, flowers, and chocolates. The fact is, every business can find a way to profit from Valentine's Day. Here are 5 tips to help you accomplish this. read more…

The Fast Pace Of Inbound Marketing

The Fast Pace Of Inbound Marketing

There's a fast pace to inbound marketing. We read headlines with catch phrases such as “how to leverage marketing” and “signs that your marketing is failing.” We ask ourselves what we could do differently within the company to ensure we're converting more new leads into paying customers. Whether a new consumer finds your company and fills out a web form, responds to an email, joins your Facebook group, or calls, you must give them experiences that will convert them. One way to convert consumers is to post content that speaks to them at the first stage in their buyer's journey.  read more…

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