by Brad Friedman | Inbound Marketing
Inbound marketing is a tactic you should employ to boost revenue for Father's Day. Aside from Christmas, Mother's and Father's day are two of the biggest gift giving holidays of the year. Consumers are in the mood to spend on their loved ones and are very responsive to effective inbound marketing campaigns. They will be using search engines to find gift ideas and will also be highly attuned to social media marketing. Best of all, they will be aggressive at pursuing content and will be delighted to see any innovative inbound marketing campaigns. Here are a few extremely effective ideas. (more…)
by Brad Friedman | Inbound Marketing
Memorial Day is not only a day many Americans are free from work responsibilities to observe the sacrifice our service men and women have given for our freedom. but a day in which businesses provide promotions for their leads and current customers. Memorial Day marks the start of summer, an exciting observance to kickoff barbecues and extended time with family and friends. Consumers are constantly on the look out for Memorial Day sales because businesses use the day of celebration to provide opportunities for themselves, as well as consumers.
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by Brad Friedman | Inbound Marketing, Social Media
Digital marketing is essential during tax season. We are in the midst of tax season. It's a busy time of year for many financial services providers, accountants and CPAs. At the same time, you may assume that it's a little late to promote your tax-related services. However, that doesn't mean it's time for a marketing hiatus. (more…)
by Brad Friedman | Inbound Marketing
As you know, we are all-in on the benefits of using inbound marketing tactics to generate revenue for your business. Over the last several years, advances in the technology of buying have brought about a corresponding revolution in the technology of marketing and selling. Changes in the way customers look for what they want have caused irreversible changes in the potential modes of advertising. According to recent statistics, (more…)
by Brad Friedman | Inbound Marketing, Social Media
Understanding The Best Practices for Insurance Marketing With Social Media
Social media offers a number of challenges for those in the insurance business, but it is not impossible! There are a number of ways for brokers to improve insurance marketing through the use of social media; allow us to share the best five ways we have seen. (more…)
by Brad Friedman | Inbound Marketing, Social Media
Social Media Marketing Strategy Tips
Social Media is all about real people interacting with other real people and brands. You need to remember this when you are crafting your social media strategy. Bring the social concept back into your strategy, and you will find a more engaged audience and greater results. (more…)
