Is The Splinternet The Future?
Every heard of the Splinternet? An Inc. magazine article paints a different future for those of us who make a living marketing goods or services on the internet. (more…)
Every heard of the Splinternet? An Inc. magazine article paints a different future for those of us who make a living marketing goods or services on the internet. (more…)
In general, one tends to associate marketing more with products than services. You often hear about companies which make products like clothes, cosmetics, etc. having a marketing department. But you don't always hear about a doctor or a lawyer's office having a marketing department. (more…)
How intimate and authentic can you get with your target audience? Thanks to social media, the gap has now been bridged between the seller and the customer; the business owner and the consumer; and the individual practitioner with the client. In this episode of The Digital Slice Podcast, Bella Vasta clues us into all the ways your business can grow using Facebook Groups. (more…)
Should you be on Instagram? If yes, what for? You know Instagram as a highly visual platform where you find the best photos and videos. Because of this, it poses both an opportunity and a challenge for business owners like yourself. A tremendous opportunity, because due to its billions of active monthly users, the likelihood of your audience being there is almost automatic. (more…)
In its brief history, the internet has brought about some truly astounding changes. Not the least of these is the sheer number of people with whom we interact online. Many of our online acquaintances are people we've never even met in person and probably never will. At other times, we may meet someone briefly, perhaps at a business function and exchange contact information. At this point, our interaction becomes entirely virtual, perhaps on a site such as LinkedIn. What are the implications of this new web-based reality and how will it play out in the future? (more…)
True or False tests aim to assess a student’s knowledge of the subject. In business, you cannot operate and attain success unless you know the truth, especially when it comes to social media best practices. You should not simply believe what’s out there, even when it comes from those who are considered gurus in the industry. (more…)