brands Archives

Twitter #Hashtag Campaigns

by Brad Friedman | General Business Advice, Social Media | 2 comments

Image from firepolemarketing.com

Ever wondered about tweets containing words with the “#” symbol in front of them? This hashtag symbol causes Twitter to organically categorize the tweet, along with any other tweet containing the exact same hashtag. In some ways, use of the hashtag is similar to adding a tag to a blog post. (more…)

LinkedIn Let’s Marketers Target Followers

by Brad Friedman | General Business Advice, Social Media

LinkedIn rolled out two new targeting and analytics products aimed at helping companies leverage the LinkedIn users following them. (more…)

Still Not Promoting Your Business On Pinterest?

by Brad Friedman | General Business Advice, Social Media

Still wondering why your business should be taking advantage of Pinterest? Maybe the infographic below will help. See who is using Pinterest and how they are using it. Tell us if your business is using Pinterest and how you're using it. Or, tell us why your business is not using Pinterest. (more…)

Are You Using LinkedIn Marketing Tools?

by Brad Friedman | General Business Advice, Social Media

Photo: technmarketing.com

Like nearly every other social network, LinkedIn offers users the ability to market their products or services. It provides a variety of tools and some of them are free. It may be worth it though to budget for one or more of LinkedIn's marketing solutions. The LinkedIn marketing team is also available to help you take advantage of your ability to really target your audience with your marketing message. Try one or all of these available tools. (more…)

Why Your Business Should Be On Pinterest

by Brad Friedman | General Business Advice, Social Media

Are you wondering how your business can use Pinterest, the latest social media craze? Pinterest reached 7.2 million visitors in the U.S. in December 2011, according to Compete. Pinterest is easy to use and lets you visually share your message with prospects. Need some convincing? Check this out. (more…)

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