by Brad Friedman | Social Media
In March of this year, social email provider harmon.ie (pronounced ‘harmony') commissioned a survey of 515 IT users working the U.S. and global companies. The purpose of the survey was to better understand the impact that electronic distractions have on the workplace and the findings were incredible, yet somewhat not unexpected. (more…)
by Brad Friedman | Social Media |

Photo from: http://com-unidadesvirtuales.blogspot.com
Once you have entered the social sphere, the real work begins. It is crucial that you work hard to maintain your brand's image in the wide-open world of social networks. Remember, once you venture into the social space, people can, and will, say whatever they want about your brand. You must keep up with these comments, responding when appropriate and making decisions about how to handle inappropriate comments. All this can be overwhelming for the intern or marketing associate in your office. Many businesses we speak with just don't have the resources to keep up with what's happening on the various social networks. Moderation is your key to success. (more…)
by Brad Friedman | Social Media |

Photo Credit: http://blog.tickyes.com
Are you looking to stimulate activity in your online community? Often times we have many members, but little engagement. Try asking these types of questions: (more…)
by Brad Friedman | Social Media |
Writing a post with this headline seems a bit self-serving. Instead, I'd like to provide you with a link to a post written by Leyl Master Black. She says many of the things we have been telling people over the last several months. Take a few moments and read: Should You Outsource Your Social Media Efforts? We're curious to know if you have any comments. Let us know.
by Brad Friedman | Social Media
If you have a LinkedIn account, I'm guessing you've wondered about upgrading to a paid account. There are several options to choose from, including Business, Business Plus, Executive, Talent Basic, Talent Finder, Talent Pro, and the job-seeking plans including Job Seeker and Jobs Seeker Plus. Here are some of the added benefits you receive when you upgrade to a paid account. (more…)