by Brad Friedman | Digital Marketing
The banking industry is no different than any other industry. Whether you're a credit union, a bank, an investment firm, or any other small financial business, you have to consider how to benefit from digital marketing. Understanding inbound marketing can ensure that you're getting the market saturation that you need. (more…)
by Brad Friedman | General Business Advice
Digital marketing and banking sometimes don't correlate when a bank is looking for a personal connection the customer. That's happened only because more businesslike institutions like banks have a long history of being more formal with customers in their marketing. They don't always take the time to act like they're a good friend or a member of the customer's family. (more…)
