by Brad Friedman | Inbound Marketing
We have partnered with HubSpot to bring you The State of Inbound 2017. The report takes a hard look at the challenges businesses face in 2017 both in terms of the marketing/sales priorities they set and the trends and new channels they will use. Here, we provide you with an enticing glimpse into the report. Read on for our six highlights. (more…)
by Brad Friedman | Inbound Marketing
Inbound marketing is by far the best way to promote your medical practice online. In a technology world where more patients are scouring the Internet seeking information about doctors, hospitals, and medical treatments, staying on trend in your digital marketing is critical. Embracing inbound naturally positions your practice in front of this audience to increase exposure and help you grow. (more…)
by Brad Friedman | Social Media
Lead generation is always a goal of your social media marketing strategy. Driving traffic to your website, your blog and your other social channels is important too. But, lead generation is what it's all about. If you're not generating leads, growing your email list and converting leads to customers your digital marketing strategy may need to be tweaked. The goal is to develop and implement a number of different ways to generate leads with your social media marketing. Your social networks should be buzzing with your target audience. If not, you're active on the wrong networks. So, here are three quick yet highly effective ways to capturing leads from your social media networks to generate fresh leads: (more…)
by Brad Friedman | Inbound Marketing
As you know, we are all-in on the benefits of using inbound marketing tactics to generate revenue for your business. Over the last several years, advances in the technology of buying have brought about a corresponding revolution in the technology of marketing and selling. Changes in the way customers look for what they want have caused irreversible changes in the potential modes of advertising. According to recent statistics, (more…)
by Brad Friedman | Social Media
With over 150 million registered users, this highly visual platform is bustling with consumers that are seeking to engage with your company. It’s a perfect source to share your brand’s story, highlight products, connect with a new audience, and increase awareness. (more…)