Facebook Pixel
Ep 013: Separating Yourself From Your Business And How The Law Can Help

Ep 013: Separating Yourself From Your Business And How The Law Can Help

by | The Digital Slice

Ep 013: Separating Yourself From Your Business And How The Law Can Help

by Brad Friedman

Separating Yourself From Your Business And How The Law Can Help

The Digital Slice Podcast is brought to you by The Friedman Group, LLC

How often do you hear as a small business owner that you are your brand? Well, that could be an essential paradigm behind personal branding but when it comes to living a well-balanced life, that may not always apply.

In fact, you may need to realize how separating yourself from your business is key to your self-actualization. Because like it or not, you are a whole being and your business is just one part of you and not all of you.

So while your business is important, you have to consider creating a clear distinction between who you are and your business entity for legal as well as for reasons of self-preservation.

In this episode of BRADS LIVE, discover the beauty and power behind being able to separate yourself from your business.

Joey Vitale is the founder of Indie Law, a law firm dedicated to small business owners, especially those passionate ones in the creative space. Joey is adamant about providing his clients the protection and legal foundation they need to grow their business.

Through Indie Law, he is able to offer educational webinars, consultation sessions, flat-fee packages, as well as subscription plans. So whatever legal issue from trademarks, business formation, copyrights to contracts, Joey is able to help. Joey is also a digital savvy expert who manages a Facebook Group for Business Owners with more than 7,000 members.

In this Episode:

  • How Joey found his passion for working with creative small business owners
  • How Joey’s law firm, Indie Law has been a success in the past 2 years
  • Joey’s panic attack and hospitalization and how it made him realize his priorities over his business
  • How loving yourself more than your business is key to well-being
  • How to live on the lighter side of business with Joey being called the “babe-dude”
  • Why separating yourself from your business is important legally
  • Inevitable business risks and fears and how to protect yourself
  • LLCs, contracts, team agreements, and other forms of protective separation layers
  • How a contract can become a foundation for your ideal business and client experience
  • The pros and cons between single proprietorship, LLCs, and corporations
  • How to choose the right type of business entity for tax purposes
  • The perfect timing for using legal protection for your business
  • How trademarks are to be used at a certain success level
  • How contracts are top priority when starting out a business
  • How a contract should be a dynamic document that’s adaptive to change and constant improvement
  • How to best choose the attorney for your needs based on pricing, reviews, personality fit, team support, and customer service
  • How having a team behind you for continuity of work for clients is a crucial part of separating yourself from your business
  • Joey’s Smile Bigger 12-week course on business lessons learned the way

Quotes From this Episode:
“When you start a business that you love, it’s so easy to be in business mode all day.” - Joey Vitale
“Everybody should have a therapist, especially business owners.” - Joey Vitale
“This really is kind of the why behind Indie Law. We want to give as much peace of mind as we can on those foundational, legal pieces of your business puzzle.” - Joey Vitale
“In order for you to love yourself more than you love your business, there has to be a separation between you and your business.” - Joey Vitale
“Really, what we’re afraid of are things that haven’t happened yet.” - Joey Vitale
“The real point of a contract is to make sure that everybody involved is on the same page because yes, you wanna avoid a worst-case scenario but you’re all also really excited about this potential best case scenario.” - Joey Vitale
“I update my contract several times a year, every time a hard lesson’s learned or there’s a procedural change.” - Joey Vitale
“What I’m wanting for people is, I’m wanting them to smile bigger in business. I’m wanting them to smile bigger as a person.” - Joey Vitale

Resources:

Joey Vitale
Twitter: @joeycvitale
Instagram: @joeycvitale
Facebook: @IndieLawFirm
Website: Indie Law

Brad Friedman

Twitter:

@BradFriedman

@FriedmanGrp

Facebook: https://www.facebook.com/thefriedmangroup

LinkedIn:

https://www.linkedin.com/in/bfriedman/

https://www.linkedin.com/company/the-friedman-group-llc

Youtube: https://www.youtube.com/friedmansocialmedia

Website: https://friedmansocialmedia.com

Books
“Brad Friedman on Digital Marketing,” by Brad Friedman
“The Small Business Owner's Guide To Inbound Marketing,” by Brad Friedman

Be sure to sign up for the Brad Bot at TheBradBot.com To get reminders when I go live on Facebook and to receive freebies and other content from The Friedman Group, LLC.

Ep 011: 10 Growth Hacking Strategies For Small Businesses With Small Budgets

Ep 011: 10 Growth Hacking Strategies For Small Businesses With Small Budgets

by | The Digital Slice

Ep 011: 10 Growth Hacking Strategies For Small Businesses With Small Budgets

by Brad Friedman

10 Growth-Hacking Strategies For Small Businesses With Small Budgets

The Digital Slice Podcast is brought to you by The Friedman Group, LLC

Jon Ferrara’s a technology entrepreneur and noted speaker about Social Sales and Marketing. He pioneered relationship management as a co-founder of GoldMine Software, one of the early innovations in CRM and marketing automation. Now, Jon's the CEO of Nimble.

  • Establish yourself as a thought leader or trusted adviser in your industry
  • Tools to use for identifying content and influencers as well as for sharing content
  • How quick it is to read and share content, both personal and professional daily, as an individual or company and as a team
  • The five E’s of social selling: educate, enchant, engage, embrace, and empower your customers
  • How to use a CRM to keep track of your network when it begins to expand considerably
  • The advantages of using a contact management over CRM
  • How to use Nimble as a contact manager that will connect your contact, email, calendar, and social
  • Use social listening and social CRM like Nimble to discover common interests and contact data
  • Using segmentation as an eighth strategy
  • Use group messages
  • Nurture your segmented list with email sequences

Quotes From this Episode:
“Relationships are critical to your personal and business success.” - Jon Ferrara
“Your personal brand helps people to see you.” - Jon Ferrara
“I think we connect on the 5 F’s of life: family, friends, food, fun, and fellowship.” - Jon Ferrara
“If you listen to people, they’ll tell you exactly what you need to know to find a way to add value.” - Jon Ferrara
“When you’re connecting with somebody, what you need to engage effectively is context and insight.” - Jon Ferrara
“Just by sharing the content of others, you actually begin to surface as a thought leader yourself.” - Jon Ferrara
“If you’re a business owner today, don’t forget that you can’t just share content on your corporate identity, you need to share content on your personal identity, and ideally on your team members’ identity.” - Jon Ferrara
“Whatever tool you choose, should have at its heart, contact management and social, work with all the tools that you use and work in the places wherever you’re engaged in.” - Jon Ferrara
“Contact management is about you, and engagement, and relationships.” - Jon Ferrara
“It’s easier to sell to somebody you’ve already sold to and get referrals from them than it is to go find somebody new.” - Jon Ferrara

Resources:

Jon Ferrara
Twitter: @Jon_Ferrara
Facebook: jon.ferrara
LinkedIn: https://www.linkedin.com/in/jonvferrara/
Website: https://www.nimble.com

BuzzSumo
http://buzzsumo.com

Buffer
https://buffer.com

Hootsuite
https://hootsuite.com

Zest
https://zest.is

Nimble
https://www.nimble.com

Brad Friedman

Twitter:

@BradFriedman

@FriedmanGrp

Facebook: https://www.facebook.com/thefriedmangroup

LinkedIn:

https://www.linkedin.com/in/bfriedman/

https://www.linkedin.com/company/the-friedman-group-llc

Youtube: https://www.youtube.com/friedmansocialmedia

Website: https://friedmansocialmedia.com

Books
“Brad Friedman on Digital Marketing,” by Brad Friedman
“The Small Business Owner's Guide To Inbound Marketing,” by Brad Friedman

Be sure to sign up for the Brad Bot at TheBradBot.com To get reminders when I go live on Facebook and to receive freebies and other content from The Friedman Group, LLC.

Pin It on Pinterest