Social Media Today is sponsoring Social Shake-Up in Atlanta this week and the looks to be packed with two-and-a-half days of valuable information on social business. First a quick disclaimer that Social Media Today occasionally publishes blog posts I've written. (more…)
If you are a solo practitioner or work for a firm that frowns on tweeting, take note: your competition is out there using Twitter and getting more publicity, brand awareness and clients.
It is okay to tweet—the ABA and state bar associations are doing it. Don’t hold back because you think it’s unprofessional; in fact, not tweeting is a bit weird, particularly if you’re looked upon as a rainmaker. We’ve put together a Twitter cheat sheet for attorneys to help you get started. (more…)
Image courtesy of Stuart Miles / FreeDigitalPhotos.net
One of the reasons social media is so popular with researchers is it provides an opportunity to listen in on conversations, AKA social listening. You should be doing the same with your customers through your website, Facebook page, Twitter feed, and other sites you regularly use. You’d be surprised at how much you can learn by just tying in a hashtag (#) on Twitter and Facebook.
But first, you need to know what to talk about.
The Code of Professional Responsibility (Code) is clear when it comes to telling attorneys what they can and cannot do, especially in the areas of marketing and advertising, which consequently impacts the implementation of a social media marketing plan. Some lawyers, particularly solo practitioners, advertise on TV, radio, newspapers, or even on the back of phone directories. It is no surprise that many lawyers turn to social media as well to market their services. (more…)
The new Twitter design has been completed and rolled out to users on the Web. User reviews of the new Twitter design are mixed but businesses really like it. The new design changes are explained below. (more…)
