by Brad Friedman | Digital Marketing, Live Video, Social Media
Classrooms now are much different from the ones your grandparents were in when they were young. For one thing, nobody had laptops and smartphones. Depending how old you are, there might have been a few TVs — not flat screens, the bulky ones. And, no classroom would have been complete without the tried-and-true overhead projector. The point is, there were none of the high-tech devices you normally see in schools today. (more…)
by Brad Friedman | Digital Marketing
St. Patrick's Day is one of several holidays (including Valentine's Day and Halloween) that has gotten a lot bigger in recent years. Aside from parades, people are going out, dressing up, holding their own theme parties, and even buying each other gifts. It's also expanded beyond the original theme of a strictly Irish or religious holiday. It's now a day people use as an excuse to socialize and have a good time. St. Patrick's Day also presents your business with many marketing opportunities. With so many people looking for ways to celebrate, there's no reason why you can't turn this into a profitable day for your business. (more…)
by Brad Friedman | Digital Marketing, Live Video
Like the rest of the world, should you be jumping on the live video bandwagon? You must have seen other brands, business owners, and entrepreneurs wing it with their live video streams and wonder if you should get into it yourself. It’s not a joke showing your face live on video for the rest of the world to see especially when you also have to muster the guts to say what you want to share. In the name of business innovation and advancement though, this could be the perfect time for you to take the task seriously. (more…)
by Brad Friedman | Digital Marketing, Social Media
Social media’s impact on the world can’t be denied. It was created about 20 years ago, when the first recognizable social media site Six Degrees was launched, but social media now practically dictates the lives of many of us. We get our news from it, stay connected with our friends through it, meet new people on it, entertain ourselves with it and use it to make the best choices, from where to eat and watch a movie, to where to go on vacation or shop. (more…)
by Brad Friedman | Digital Marketing, Podcast
Can’t get enough of digital marketing? Well, the digital world is an infinite space to explore and there is so much out there to constantly learn and update yourself with. There’s a variety of products and services vying for your attention including Google AdWords, website development, live video broadcasting, social media marketing, inbound marketing, email marketing, and more. You can really get overwhelmed while developing and implementing your own digital marketing strategy. But, because you know about the power it holds over your customers, you just gotta roll up your sleeves to keep them engaged. (more…)
by Brad Friedman | Digital Marketing
Valentine's Day has become a major holiday for businesses, with people spending millions of dollars on their significant others. Recent statistics indicate consumers spend an average of almost $140 for Valentine's Day. The scope of this holiday goes far beyond the familiar items such as jewelry, romantic dinners, flowers, and chocolates. The fact is, every business can find a way to profit from Valentine's Day. Here are 5 tips to help you accomplish this. (more…)