by Brad Friedman | Social Media
WARNING! This is not a post about the Facebook privacy issues currently in the news. Maybe I'll weigh in someday in the future, if I calm down. This post is about recent changes Facebook's made that are now a bit under the radar, yet important to consider. (more…)
by Brad Friedman | Social Media
Do you need a lawyer? If so, your first inclination may be to do a Google search or to tell SIRI what you need. Others will rely less on mobile devices; instead, they will ask people in their social network. This inquiry might occur online or through face-to-face interactions, text messaging, or telephone chats. We know people will more likely consult an attorney if they know someone who used them before or who knows them on a personal level. This is because some lawyers provide advice that greatly affects a client's future, especially in the areas of family law, personal injury, and criminal defense. (more…)
by Brad Friedman | Inbound Marketing, Social Media
A presence on social media is indispensable for inbound marketing. People check Facebook all the time to see what their friends are saying. They even have Facebook installed on their phones so they’re constantly receiving updates. A lot of recommendations are made through social media and this means there are a lot of potential customers out there. (more…)
by Brad Friedman | Digital Marketing, Live Video, Social Media
Classrooms now are much different from the ones your grandparents were in when they were young. For one thing, nobody had laptops and smartphones. Depending how old you are, there might have been a few TVs — not flat screens, the bulky ones. And, no classroom would have been complete without the tried-and-true overhead projector. The point is, there were none of the high-tech devices you normally see in schools today. (more…)
by Brad Friedman | Social Media
Have you ever spent hours working on a blog post you thought millions of readers would love? Were you disappointed when it didn't get the millions of views, Likes, positive comments and shares you were sure it was going to get? We’ve all been there: A great idea for a new blog post hits us. We strap ourselves in to write. Several hours later, we publish our finished masterpiece and wait for the rush of congratulations we’re certain will come pouring in. (more…)
by Brad Friedman | Social Media
Reviews are something every business must deal with. From Google Business to Yelp to eCommerce platforms, there are dozens of places to be reviewed. Most modern companies deal with hundreds to hundreds of thousands of reviews every year. For the most part, reviews are a unique and separate aspect of your online presence. (more…)