by Katie Komnenich | Social Media

Today, LinkedIn is the most popular social media site out there. According to a Study by the University of Massachusetts at Dartmouth, Center For Marketing Research, it’s become more popular than Facebook. (more…)
by Katie Komnenich | Gadgets - Technology

GlassUp (shown here) has a very similar design to Google Glass
Earlier this summer on The Fried Side, I wrote an article discussing Google Glass and the many amazing features it has. In addition to explaining how glass works and what they look like, I discussed how incredibly expensive they are. At $1500 a pop, they are out of many people's price range. (more…)
by Katie Komnenich | Social Media
Myspace is back and spending a lot of money to make sure everybody knows it's back. They are reportedly spending $20 million on their new ad campaign to promote the relaunch. However, from my perspective, the first ad could have been much better. The fact of the matter is, Myspace is spending a large amount of money to rival an incredibly strong and dominant company, Facebook, for social media market share. If this is their big chance to show us all why they’re back and better than ever, then what are they really showing us? Their latest commercial, which you can see here is a 1:33 spot full of all sorts of celebrities running around in a sea of chaos. (more…)
by Brad Friedman | Social Media

Many thanks to Laura-Lee Walker for this Guest Post
Influencers reside in every knick and cranny on the web. They share stories about brands. The more influential they are, the more impact their stories have on the success of a business. Active web users create about 500 million impressions or data points on products and services per year, yet 80 percent of these user impressions were made by a mere 6 percent of users on social media.
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by Brad Friedman | Social Media

Google+ ripple Brenda Batttin
This is a Guest Post written by Allison Rice, Marketing Director for Amsterdam Printing and Google+ Power User. Allison regularly contributes to the Promo & Marketing Wall blog, where she provides actionable business tips.
Why does your company use social media? It's so you can be found more easily by the casual searcher looking for your type of services, right? Sure, there are the added benefits of keeping your customer base up to date on specials, bringing them in with web-only coupons and reaching their friends through shared links and posts. (more…)