by Brad Friedman | Social Media
This Guest Post iw written by Sheena Mathieson who understands the essence of making excellent content that suits the needs of every business, especially when it comes to online marketing.
With Facebook as one of the primary tools for marketing, it isn't surprising that so many businesses are making use of it to promote their brands. Of course, there are certain techniques that you have to use in order to generate traffic for your Facebook like page. Here are a few tips on how marketers like you can drive more traffic to your Facebook pages. (more…)
by Brad Friedman | Inbound Marketing, Social Media
Use These 7 Social Media Tools To Succeed Online
Social media is a crucial aspect of your marketing strategy. But sometimes it can be easy to be overwhelmed, as there are so many topics you can post and tweet about, and you often find that you lack the time to do it all. These tools can help you plan your social media marketing strategy. (more…)
by Brad Friedman | Inbound Marketing
Although inbound marketing has become very popular, a lot of people still have doubts about whether it actually works. This is because inbound goes against everything we’ve learned about marketing. When we think about marketing, we visualize a process of reaching out to the customer to convince them the product or service we’re selling is worth the investment i.e. we visualize outbound marketing. Inbound works in the opposite way. You don’t reach out to the customer; they reach out to you. And there are many inbound marketing techniques you can use to make sure that you don’t lose out when this happens. (more…)
by Brad Friedman | Inbound Marketing, Social Media
No marketing can be reliably successful without a strategy framework behind it. To succeed in marketing and growing your business, you need to specify your target audience, set goals and timelines, determine the channels you should use to best reach your audience, and follow best inbound marketing best practices. (more…)
by Brad Friedman | Inbound Marketing, Social Media
We hear so much about making an inbound marketing strategy. The term has been kicking around for at least 10 years, but it was widely practiced before it became a business byword. We get the impression that it is almost universally practiced by companies that use the internet for marketing. Indirect marketers are bloggers, contributors to newspapers, experts on television and radio, talk show habitues and suppliers of expertise wherever possible. (more…)
