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5 Live Streaming Video Platforms To Increase Exposure And Influence

5 Live Streaming Video Platforms To Increase Exposure And Influence

Brands large and small are experiencing amazing success leveraging live streaming video platforms in their marketing. Using live video with your audience allows you to connect deeper with your market, share invaluable content that engages, increase exposure and improves conversion rates. In fact, Marketing Profs tells us 74% of businesses reported video content outperformed other content types in driving conversions. Its ability to capture attention quickly and get consumers to take action makes it one of the most effective marketing platforms to grow your brand and influence online. (more…)

4 Ways To Incorporate Instagram Stories In Your Social Media Marketing

4 Ways To Incorporate Instagram Stories In Your Social Media Marketing

Are you using Instagram Stories in your social media marketing?

By now you’ve probably noticed the not-so-new feature at the top of your Instagram feed with the latest app update that’s generating quite a buzz on this social platform called Instagram Stories. Undeniably similar to Snapchat Stories, this bold move is pushing users to share even more visual content to its already 95 million daily image uploads. With this added feature comes incredible opportunities for marketers to leverage this social network to promote their content, boost follower engagement, and create transparent experiences that further humanizes their brand. (more…)

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